What I have learned scoping, building, and handing over custom web applications — written
for the people paying for them as much as the people building them.
Nobody can quote a number from a one-line description — but the factors that move the number are
predictable. Here is what actually drives the price of a custom build, and how to make yours smaller.
What I write about
Mostly the parts of custom software that are decided before any code exists: how to tell whether a process is
worth automating, what makes a build expensive, why systems get abandoned six months after launch, and the
handful of technical decisions that turn out to matter far more than the stack you chose.